Loblaw Companies Limited 2016 Corporate Social Responsibility Report - page 5

CSR at Loblaw
Loblaw Companies Limited
2016 Corporate Social Responsibility Report
3
Stakeholder
Engagement
To be meaningful and successful,
our CSR activities must be relevant
to our business, customers,
colleagues, partners and society
at large. Through a variety of
engagement processes, we seek to
understand stakeholder priorities
and concerns, learn from experts
and collaborate with like-minded
organizations on solutions to
complex issues.
WHAT OUR CUSTOMERS TOLD US
Each year, we conduct an online
survey of Canadian consumers to
learn about their CSR priorities.
The 2016 survey indicated that
consumers continue to see initiatives
related to local sourcing, healthier
food choices, fair wages and safe
working conditions as CSR priorities
for grocery retailers. We are proud
to say that Loblaw shoppers – and
those who don’t always shop with
us – acknowledge Loblaw banners
as having the best CSR practices
among Canadian retailers.
INSIGHTS FROM VALUED STAKEHOLDERS
Every two years, we consult with a panel of stakeholders
to gauge the quality and value of our CSR report.
This includes surveys and interviews with senior
representatives from key suppliers, large pension
funds, academic organizations, non-governmental
organizations (NGOs) and CSR/sustainability research
and advisory firms.
Our stakeholders have historically acknowledged that
Loblaw’s size and scale create a unique opportunity
to lead our industry and Canadians in sustainable
practices. More recently, they’ve encouraged us to play
a stronger role in two categories: (1) guiding Canadians’
preventative health and wellness, including healthy
eating and (2) articulating a strong carbon and climate
change strategy. This report addresses our increased
activities in these categories.
Best CSR Practices
Most frequently cited reasons for selecting Loblaw banners as the best in CSR in our survey of Canadian consumers.
Community
Biggest:
Community
Products
Big:
Food
Local
Organic
Medium:
Recycle
Good
Packaging
Produce
Sourced
Programs
Healthy
Store
Bags
Small:
Canadian
Charities
Sustainable
Clean
Children
Choices
Fresh
Donate
Added:
Care
Offer
Consumer
Friendly
Clean
Active
Use
Vegetables
Selection
Quality
Better
Fair
Try
Meat
PRODUCTS
FOOD
Packaging
Sourced
PROGRAMS
H E A LT H Y
Meat
Fair
TRY
Care
Children
LOCAL
Organic
Use
RECYCLE
CONSUMER
VEGETABLES
SERV I CE
SE L ECT I ON
GOOD
Store
Produce
Bags
Canad i an
CHARITIES
OFFER
SUSTAINABLE
CLEAN
FRIENDLY
CHOICES
Fresh
Quality
DONATE
ACTIVE
E N V I RONME N T
B E T T E R
“Loblaw has a comprehensive
commitment to sustainability
and responsible business.
They understand that being
a successful business
over the long term requires
sustainability to be integrated
into its business strategy.
Canada needs more corporate
leaders like Loblaw.”
Chris Coulter
CEO, GlobeScan
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